Saturday, November 7, 2015

Latest Smartphones Technology

Samsung is a South Korean multinational conglomerate company headquartered in Samsung Town, Seoul. It comprises numerous subsidiaries and affiliated businesses, most of them united under the Samsung brand, and is the largest South Korean chaebol (business conglomerate).
Samsung was founded by Lee Byung-chul in 1938 as a trading company. Over the next three decades, the group diversified into areas including food processing, textiles, insurance, securities and retail. Samsung entered the electronics industry in the late 1960s and the construction and shipbuilding industries in the mid-1970s; these areas would drive its subsequent growth. Following Lee's death in 1987, Samsung was separated into four business groups – Samsung Group, Shinsegae Group, CJ Group and Hansol Group. Since 1990s, Samsung has increasingly globalized its activities and electronics, particularly mobile phones and semiconductors, have become its most important source of income.
Notable Samsung industrial subsidiaries include Samsung Electronics (the world's largest information technology company measured by 2012 revenues, and 4th in market value), Samsung Heavy Industries (the world's 2nd-largest shipbuilder measured by 2010 revenues), and Samsung Engineering and Samsung C&T (respectively the world's 13th and 36th-largest construction companies). Other notable subsidiaries include Samsung Life Insurance (the world's 14th-largest life insurance company),Samsung Everland (operator of Everland Resort, the oldest theme park in South Korea) and Cheil Worldwide (the world's 15th-largest advertising agency measured by 2012 revenues).
Samsung has a powerful influence on South Korea's economic development, politics, media and culture and has been a major driving force behind the "Miracle on the Han River". Its affiliate companies produce around a fifth of South Korea's total exports. Samsung's revenue was equal to 17% of South Korea's $1,082 billion GDP.Samsung Electronics America, Inc. Samsung, Super AMOLED, Smart Switch, S Pen, Air Command, Multi Window and SideSync are all trademarks of Samsung Electronics Co., Ltd. Use only in accordance with law. Other company and product names mentioned may be trademarks of their respective owners. Screen images simulated. Appearance may vary. Sequences shortened.
* Activate Samsung pay on your device, then register a compatible payment card and receive a $50 rebate after you submit your online claim. Only compatible with select cards from participating banks/issuers, participating carriers and certain Samsung devices; check the Samsung Pay Support page for a compatibility list.
† Offer valid 11/5/15-11/19/15. Samsung reserves the right to substitute for equal or greater value. Bundle items are subject to availability while supplies last. Must be 18+ & resident of 50 US/DC or Puerto Rico. Offer includes an iPhone Trade-in Offer, a Galaxy Promotions Offer, and a Samsung Pay Rebate. Offer valid 11/5/15 through 11/19/15 (“Purchase Period”). **For Samsung Pay Rebate:  Must own, purchase or lease a Qualifying Samsung Device. On the Qualifying Samsung Device, activate the Samsung Pay app (must have a Samsung Account to activate. Verizon customers must first download, at no cost, the Samsung Pay app from the Google Play store), register at least one (1) qualifying credit or debit card with the Samsung Pay app, and follow the instructions at the Website to submit an Offer Claim Form. Not all carriers and credit or debit cards are compatible with Samsung Pay. Your carrier and card must be compatible with Samsung Pay in order for you to register it with Samsung Pay and qualify for this Offer. Check the Samsung Pay Support page at www.samsung.com/us/support/owners/app/samsung-pay#compatibility for a compatibility list. For iPhone Trade-In Offer: Must pre-register using the qualifying iPhone device at samsungpromotions.com/giftsoftheseasons before trade-in. In the same transaction, must lease or purchase at full retail price a Qualifying Samsung Device and trade-in iPhone device used to pre-register during the Purchase Period. For Galaxy Promotion Offer:  Must lease or purchase at full retail price a Qualifying Samsung Device during the Purchase Period. For All Offers:  Must submit original register receipt(s) at Website by 11/26/15 at 11:59:59 PM ET or mail-in postmarked by 12/19/15 and received by 12/29/15. Cannot be combined with any other offer, discount, or rebate. Subject to additional terms & conditions. Limit 1 claim per email address. Click here full Terms and Conditions. Limited-time offer. While supplies last.  No more than 50,000 Google Play credits are available. Google Play credit must be added to a Google Wallet account by June 30, 2016. Once added, credit must be used on Google Play by June 30, 2017.  See the Google Play Promotional Balance Terms located at http://goo.gl/xgTSHM for more information.
** Must be 18+ & 50 US/DC resident and previously own via lease or purchase a Samsung Galaxy S6, Samsung Galaxy S6 edge, Samsung Galaxy S6 edge+, or Samsung Note5 (each, a “Samsung Device”). Not all carriers are participating in this offer. Check with your carrier to see whether you are eligible for this offer To participate: (i) activate the Samsung Pay app (must have a Samsung Account to activate) between 10/28/15 and 11/8/15, (ii) register at least 1 qualifying credit or debit card before submitting an Offer Claim Form, and (iii) submit valid Offer Claim Form. Not all carriers and credit or debit cards are compatible with Samsung Pay. Your carrier and card must be compatible with Samsung Pay in order for you to register it with Samsung Pay and qualify for this Offer. Check the Samsung Pay Support page for a compatibility list. Must submit Offer Claim Form online by 11/15/15 at 11:59:59 PM ET. Subject to terms and conditions. If you participate in The Samsung Pay Offer at Verizon at http://promo.samsungpromotions.com/PayPromo, you are not eligible for this Offer. May not be combined with any other offers, rebates, or discounts. Click here for full Offer Terms and Conditions. While supplies last. Msg&Data Rates May Apply.

Transparent Smartphones – Our New Reality?

 

Transparent Smartphone Concept

This new concept by Polytron is already familiar to some, but users around the world are yet to experience this technology, which was only visible in movies. This handy new smartphone features almost invisible parts such as electric wires, and the rest of the device is completely transparent. Some of its components will be visible for now, such as the battery, camera and memory card. These are placed on the rear of the casing.The smartphone business is already booming, making this a very viable opportunity for phone manufacturers – and other players too.

Switchable Glass Technology

Polytron makes use of their patented Switchable Glass Technology, with is a conductive OLED that used liquid crystals to display the images. If the phone is switched off, these crystals have a cloudy white form, but when the phone is switched on, it activates an electric current and they will realign to form a variety of text, icons, or images. When the phone goes into production, Polytron will manufacture it with a darker colour glass to help camouflage the SIM card, speaker and camera. The phone might also feature a double sided display, allowing you to use it on both sides.

The Thing with the Battery

Paul Cooper, Marketing Manager of Tokyoflash, says that “The challenge of using a transparent display is that you need to store the batteries somewhere else.” This is only one of the challenges that Polytron has to face, but they have big plans ahead – even a transparent tablet.
Samsung is surely among the biggest spenders when it comes to marketing and self-promotion (take the #GALAXY11 campaign for example). It looks like we'll be treated to yet another round of extensive campaigning from Samsung, which has obviously teamed up with the producers of the upcoming Marvel movie, Avengers: Age of Ultron.
Tony Stark's Samsung-made device
Tony Stark's Samsung-made device
When the latter lands in the theaters, expect an ample amount of Samsung-made gadgets to appear alongside the whole galaxy of Hollywood hotshots, such as Robert Downey Jr., Chris Hemsworth, Chris Evans, Tom Hiddleston, Samuel L. Jackson, Idris Elba, and Scarlett Johansson, of course.

One of the gadgets that will make the rounds in the upcoming blockbuster will be an ultra-thin, see-through "smartphone" that will be used by Robert Downey Jr.'s character, Tony Stark/Iron Man.

Samsung claims that this "Starkphone" has been inspired by the Galaxy Note Edge, one of the company's more intriguing devices of late, and got displayed at CES 2015.

Of course, this is not a functioning phone (a glass prop, actually), as the current level of technology has not yet lived up to what Tony Stark will sport in the movie. Bummer.

Apart from the smartphone that Iron Man will use, several other more "mundane" Samsung devices will be also making the rounds in Marvel's upcoming title.

In particular, the rest of the Avengers will be donning Sammy-made smartwatches and Bluetooth headsets. Let's hope that these will aid them in their battle against Ultron and his villainous ploys.
 Samsung is surely among the biggest spenders when it comes to marketing and self-promotion (take the #GALAXY11 campaign for example). It looks like we'll be treated to yet another round of extensive campaigning from Samsung, which has obviously teamed up with the producers of the upcoming Marvel movie, Avengers: Age of Ultron.

Tony Stark's Samsung-made device
When the latter lands in the theaters, expect an ample amount of Samsung-made gadgets to appear alongside the whole galaxy of Hollywood hotshots, such as Robert Downey Jr., Chris Hemsworth, Chris Evans, Tom Hiddleston, Samuel L. Jackson, Idris Elba, and Scarlett Johansson, of course.

One of the gadgets that will make the rounds in the upcoming blockbuster will be an ultra-thin, see-through "smartphone" that will be used by Robert Downey Jr.'s character, Tony Stark/Iron Man.

Samsung claims that this "Starkphone" has been inspired by the Galaxy Note Edge, one of the company's more intriguing devices of late, and got displayed at CES 2015.

Of course, this is not a functioning phone (a glass prop, actually), as the current level of technology has not yet lived up to what Tony Stark will sport in the movie. Bummer.

Apart from the smartphone that Iron Man will use, several other more "mundane" Samsung devices will be also making the rounds in Marvel's upcoming title.

In particular, the rest of the Avengers will be donning Sammy-made smartwatches and Bluetooth headsets. Let's hope that these will aid them in their battle against Ultron and his villainous ploys.

 iphone 


iPhone (/ˈfn/ EYE-fohn) is a line of smartphones designed and marketed by Apple Inc. They run Apple's iOS mobile operating system. The first generation iPhone was released on June 29, 2007; the most recent iPhone models are the iPhone 6s and iPhone 6s Plus, which were unveiled at a special event on September 9, 2015.
The user interface is built around the device's multi-touch screen, including a virtual keyboard. The iPhone has Wi-Fi and can connect to cellular networks. An iPhone can shoot video (though this was not a standard feature until the iPhone 3GS), take photos, play music, send and receive email, browse the web, send texts, GPS navigation, record notes, do mathematical calculations, and receive visual voicemail. Other functions—video games, reference works, social networking, etc.—can be enabled by downloading application programs (‘apps’); as of October 2013, the App Store offered more than one million apps by Apple and third parties and is ranked as the world's second largest mobile software distribution network of its kind (by number of currently available applications).
There are nine generations of iPhone models, each accompanied by one of the nine major releases of iOS. The original 1st-generation iPhone was a GSM phone and established design precedents, such as a button placement that has persisted throughout all releases and a screen size maintained for the next four iterations. The iPhone 3G added 3G cellular network capabilities and A-GPS location. The iPhone 3GS added a faster processor and a higher-resolution camera that could record video at 480p. The iPhone 4 featured a higher-resolution 960×640 "Retina Display", a VGA front-facing camera for video calling and other apps, and a 5-megapixel rear-facing camera with 720p video capture. The iPhone 4S upgrades to an 8-megapixel camera with 1080p video recording, a dual-core A5 processor, and a natural language voice control system called Siri. iPhone 5 features the dual-core A6 processor, increases the size of the Retina display to 4 inches, introduces LTE support and replaces the 30-pin connector with an all-digital Lightning connector. The iPhone 5C features the same A6 chip as the iPhone 5, along with a new backside-illuminated FaceTime camera and a new casing made of polycarbonate. The iPhone 5S features the dual-core 64-bit A7 processor, an updated camera with a larger aperture and dual-LED flash, and the Touch ID fingerprint scanner, integrated into the home button, and fitness tracking facilities. The iPhone 6 and iPhone 6 Plus further increased screen size, measuring at 4.7 inches and 5.5 inches, respectively. In addition, they also feature a new A8 chip and M8 motion coprocessor. As of 2013, the iPhone 3GS had the longest production run, 1,181 days; followed by the iPhone 4, produced for 1,174 days.
The resounding sales of the iPhone, at the time, have been credited with reshaping the smartphone industry and helping make Apple one of the world's most valuable publicly traded companies by 2011. Almost all modern smartphones have replicated the iPhone design of a slate format with a touchscreen interface.
In late 2014, JP Morgan estimated "iPhone percentage of the worldwide smartphone install base has been around 15% since late 2012" being far behind the dominant Android-based smartphones. In a few mature market countries such as Japan, the iPhone has a majority, an exception to Android's dominance, and Australia where Android is rapidly approaching parity. In March 2014, sales of the iPhone brand had reached 500 million devices.[24] In the last quarter of 2014, there were 74.5 million iPhones sold, a record, compared to 51.0 million in the last quarter of 2013. Tim Cook revealed at the Apple Watch conference on March 9, 2015, that Apple had sold a total of 700 million iPhones to date.

Hardware

Screen and input


The touchscreen on the first five generations is a 9 cm (3.5 in) liquid crystal display with scratch-resistant glass, while the one on the iPhone 5 is 4 inches. The capacitive touchscreen is designed for a bare finger, or multiple fingers for multi-touch sensing. The screens on the first three generations have a resolution of 320×480 (HVGA) at 163 ppi; those on the iPhone 4 and iPhone 4S have a resolution of 640×960 at 326 ppi, and the iPhone 5, 640×1136 at 326 ppi. All iPhones were and still are equipped with LCDs. The initial models were using twisted-nematic (TN) LCDs. Starting with iPhone 4, the technology was changed to in-plane switching (IPS) LCDs. The iPhone 5 model's screen results in an aspect ratio of approximately 16:9. The touch and gesture features of the iPhone are based on technology originally developed by FingerWorks. Most gloves and styli prevent the necessary electrical conductivity;although capacitive styli can be used with iPhone's finger-touch screen. The iPhone 3GS and later also feature a fingerprint-resistant oleophobic coating.
The top and side of an iPhone 5S, externally identical to the iPhone 5. From left to right, sides: wake/sleep button, silence switch, volume controls.
The iPhone has a minimal hardware user interface, featuring five buttons. The only physical menu button is situated directly below the display, and is called the "Home button" because it closes the active app and navigates to the home screen of the interface. The home button is denoted not by a house, as on many other similar devices, but a rounded square, reminiscent of the shape of icons on the home screen.
A multifunction sleep/wake button is located on the top of the device. It serves as the unit's power button, and also controls phone calls. When a call is received, pressing the sleep/wake button once silences the ringtone, and when pressed twice transfers the call to voicemail. Situated on the left spine are the volume adjustment controls. The iPhone 4 has two separate circular buttons to increase and decrease the volume; all earlier models house two switches under a single plastic panel, known as a rocker switch, which could reasonably be counted as either one or two buttons.
Directly above the volume controls is a ring/silent switch that when engaged mutes telephone ringing, alert sounds from new & sent emails, text messages, and other push notifications, camera shutter sounds, Voice Memo sound effects, phone lock/unlock sounds, keyboard clicks, and spoken autocorrections. This switch does not mute alarm sounds from the Clock application, and in some countries or regions it will not mute the camera shutter or Voice Memo sound effects. All buttons except Home were made of plastic on the original first generation iPhone and metal on all later models. The touchscreen furnishes the remainder of the user interface.
A software update in January 2008 allowed the first-generation iPhone to use cell tower and Wi-Fi network locations trilateration, despite lacking GPS hardware. Since the iPhone 3G generation, the iPhone employs A-GPS operated by the United States. Since the iPhone 4S generation the device also supports the GLONASS global positioning system, which is operated by Russia.
The iPhone 6S and 6S Plus, introduced in 2015, feature "force-touch" displays which allows the screen to recognise how hard it is being pressed. An example of how this technology will be used is lightly pressing the screen to preview a photograph and pressing down to take it.

Sensors

The display responds to three sensors (four since the iPhone 4). Moving the iPhone around triggers two other sensors (three since the iPhone 4), which are used to enable motion-controlled gaming applications and location-based services.

Proximity sensor

A proximity sensor deactivates the display and touchscreen when the device is brought near the face during a call. This is done to save battery power and to prevent inadvertent inputs from the user's face and ears.

Ambient light sensor

An ambient light sensor adjusts the display brightness which in turn saves battery power.

Accelerometer

A 3-axis accelerometer senses the orientation of the phone and changes the screen accordingly, allowing the user to easily switch between portrait and landscape mode. Photo browsing, web browsing, and music playing support both upright and left or right widescreen orientations.Unlike the iPad, the iPhone does not rotate the screen when turned upside-down, with the Home button above the screen, unless the running program has been specifically designed to do so. The 3.0 update added landscape support for still other applications, such as email, and introduced shaking the unit as a form of input. The accelerometer can also be used to control third-party apps, notably games. It is also used for fitness tracking purposes, primarily as a pedometer.

Magnetometer

A magnetometer is built-in since the iPhone 3GS generation, which is used to measure the strength and/or direction of the magnetic field in the vicinity of the device. Sometimes certain devices or radio signals can interfere with the magnetometer requiring users to either move away from the interference or re-calibrate by moving the device in a figure 8 motion. Since the iPhone 3GS, the iPhone also features a Compass app which was unique at time of release, showing a compass that points in the direction of the magnetic field.

Gyroscopic sensor

Beginning with the iPhone 4 generation, Apple's smartphones also include a gyroscopic sensor, enhancing its perception of how it is moved.

Radio

The iPhone has a built-in am/fm radio, which is disabled by default.[119]

Audio and output

From left to right is the headphone jack, microphone, Lightning connector, and built-in speaker on the base of the iPhone 5S.
On the bottom of the iPhone, there is a speaker to the left of the dock connector and a microphone to the right. There is an additional loudspeaker above the screen that serves as an earpiece during phone calls. The iPhone 4 includes an additional microphone at the top of the unit for noise cancellation, and switches the placement of the microphone and speaker on the base on the unit—the speaker is on the right. Volume controls are located on the left side of all iPhone models and as a slider in the iPod application.
The 3.5mm TRRS connector for the headphones is located on the top left corner of the device for the first five generations (original through 4S), after which time it was moved to the bottom left corner. The headphone socket on the 1st-generation iPhone is recessed into the casing, making it incompatible with most headsets without the use of an adapter. Subsequent generations eliminated the problem by using a flush-mounted headphone socket. Cars equipped with an auxiliary jack allow handsfree use of the iPhone while driving as a substitute for Bluetooth.
Apple's own headset has a multipurpose button near the microphone that can play or pause music, skip tracks, and answer or end phone calls without touching the iPhone. Some third-party headsets designed for the iPhone also include the microphone and control button.The current headsets also provide volume controls, which are only compatible with more recent models. A fourth ring in the audio jack carries this extra information.
The built-in Bluetooth 2.x+EDR supports wireless earpieces and headphones, which requires the HSP profile. Stereo audio was added in the 3.0 update for hardware that supports A2DP. While non-sanctioned third-party solutions exist, the iPhone does not officially support the OBEX file transfer protocol. The lack of these profiles prevents iPhone users from exchanging multimedia files, such as pictures, music and videos, with other Bluetooth-enabled cell phones.
Composite or component video at up to  and stereo audio can be output from the dock connector using an adapter sold by Apple. iPhone 4 also supports 1024×768 VGA output without audio, and HDMI output, with stereo audio, via dock adapters. The iPhone did not support voice recording until the 3.0 software update.

Battery

 
The iPhone features an internal rechargeable lithium-ion battery. Like an iPod, but unlike most other mobile phones at the time of its launch, the battery is not user-replaceable.The iPhone can be charged when connected to a computer for syncing across the included USB to dock connector cable, similar to charging an iPod. Alternatively, a USB to AC adapter (or "wall charger," also included) can be connected to the cable to charge directly from an AC outlet.
Apple runs tests on preproduction units to determine battery life. Apple's website says that the battery life "is designed to retain up to 80% of its original capacity after 400 full charge and discharge cycles", which is comparable to iPod batteries.
The battery life of early models of the iPhone has been criticized by several technology journalists as insufficient and less than Apple's claims. This is also reflected by a J. D. Power and Associates customer satisfaction survey, which gave the "battery aspects" of the iPhone 3G its lowest rating of 2 out of 5 stars.
If the battery malfunctions or dies prematurely, the phone can be returned to Apple and replaced for free while still under warranty. The warranty lasts one year from purchase and can be extended to two years with AppleCare. The battery replacement service and its pricing was not made known to buyers until the day the product was launched; it is similar to how Apple (and third parties) replace batteries for iPods. The Foundation for Taxpayer and Consumer Rights, a consumer advocate group, has sent a complaint to Apple and AT&T over the fee that consumers have to pay to have the battery replaced.
Since July 2007, third-party battery replacement kits have been available at a much lower price than Apple's own battery replacement program. These kits often include a small screwdriver and an instruction leaflet, but as with many newer iPod models the battery in the first generation iPhone has been  in. Therefore, a soldering iron is required to install the new battery. The iPhone 3G uses a different battery fitted with a connector that is easier to replace.
A patent filed by the corporation, published in late July 2013, revealed the development of a new iPhone battery system that uses location data in combination with data on the user's habits to moderate the handsets power settings accordingly. Apple is working towards a power management system that will provide features such as the ability to estimate the length of time a user will be away from a power source to modify energy usage and a detection function that adjusts the charging rate to best suit the type of power source that is being used.



Camera

The 1st-generation iPhone and iPhone 3G have a fixed-focus 2.0-megapixel camera on the back for digital photos. It has no optical zoom, flash or autofocus, and does not natively support video recording. (iPhone 3G can record video via a third-party app available on the App Store, and jailbreaking also allows users to do so.) iPhone OS 2.0 introduced geotagging for photos.
The iPhone 3GS has a 3.2-megapixel camera with autofocus, auto white balance, and auto macro (up to 10 cm). Manufactured by OmniVision, the camera can also capture 640×480 (VGA resolution) video at 30 frames per second, although unlike higher-end CCD-based video cameras, it exhibits the rolling shutter effect. The video can be cropped on the iPhone and directly uploaded toYouTube, MobileMe, or other services.
The iPhone 4 introduced a 5.0-megapixel camera (2592×1936 pixels) that can record video at 720p resolution, considered high-definition. It also has a backside-illuminated sensor that can capture pictures in low light and an LED flash that can stay lit while recording video. It is the first iPhone that can natively do high dynamic range photography. The iPhone 4 also has a second camera on the front that can take VGA photos and record SD video. Saved recordings may be synced to the host computer, attached to email, or (where supported) sent by MMS.
The iPhone 4S' camera can shoot 8-MP stills and 1080p video, can be accessed directly from the lock screen, and can be triggered using the volume-up button as a shutter trigger. The built-in gyroscope can stabilize the image while recording video.
The iPhone  and , running iOS 6 or later, can take panoramas using the built-in camera app, and the iPhone 5 can also take still photos while recording video.
The camera on the iPhone 5 reportedly shows purple haze when the light source is just out of frame,[150] although Consumer Reports said it "is no more prone to purple hazing on photos shot into a bright light source than its predecessor or than several Android phones with fine cameras..."
On all five model generations, the phone can be configured to bring up the camera app by quickly pressing the home key twice.[152] On all iPhones running iOS 5, it can also be accessed from the lock screen directly.
The iPhone 6S and 6S Plus are outfitted with 12 megapixel camera, with 4K HD video capability. Just as well, the user may change the resolution between 4K and 1080p from settings.

LG technology 

Mobile devices

Mobile

LG G4 Global Launching
LG Electronics manufactures a wide range of smartphones and tablet devices. Other than the G3, LG officially unveiled the curved smartphone, G Flex, on 27 October 2013. LG has released it in South Korea in November 2013, and later announced releases in Europe, the rest of Asia, and North America. At Consumer Electronics Show in January 2014, LG announced an U.S. release for the G2 across several major carriers. In 2015, LG has released LG G4 globally in late May through early June.

Tablet

In 2014, LG revealed three new additions to the G series of tablets, which each include LG's Knock
Code feature, allowing users to unlock devices with a series of taps. The tablets also feature Q Pair which allows tablets to sync up with a smartphones, and for phone calls and text messages passed on
to the tablet in real time.

Smart watch

LG Watch Urbane LTE
LG G watch R
LG and Google announced the Android Wear-based smartwatch, the LG G Watch, that was in June 2014. In August 2014, the LG G Watch R that has a round face (similar to the Moto 360) was released. The G watch urbane that LG's third android watch has released in April, 2015. This is the first device to support new features such as Wi-Fi, and new parts of Android Wear's software interface, like the ability to draw emoji to friends.

Rolly Keyboard

In 2015, LG announced the first Bluetooth keyboard that folds up along the four rows of keys that can be tossed in a purse or pocket. The rolly keyboard is made of solid plastic. Two tiny plastic arms fold out from the end of the keyboard to support a tablet or smartphone, and it can toggle between two different Bluetooth-connected devices at a time. Battery life is an expected three months on a single AAA battery.

Home appliances

LG manufactures and sells home appliance products such as refrigerators, washers and dryers, vacuum cleaners, kitchen appliances, and residential air conditioners. In June 2014, LG Electronics also announced the launch of its smart appliances with HomeChat™ messaging service in South Korea. HomeChat™ employs LINE, the mobile messenger app from Korean company 'Naver', to let homeowners communicate, control, monitor and share content with LG’s smart appliances. Users can send simple messages, such as "start washing cycle," in order to control their washing machines.

Sponsorships

LG Sponsors the German Soccer Team Leverkusen.
In August 2013, it was announced that LG Electronics would sponsor German Bundesliga club Bayer 04 Leverkusen for the next three years with an option to extend for one more year. In the U.S., LG Electronics' brand and product advertisements can be seen in Dodger Stadium of the Los Angeles Dodgers and Great American Ball Park of the Cincinnati Reds. LG sponsors the International Cricket Council, the world governing body for cricket, and also sponsors ICC Awards. LG also sponsors two Korean professional golf players Ja-young Kim and Bomi Lee.
From 2009 to 2013, LG Electronics sponsored Formula One for 5 years as a Global Partner and Technology Partner of Formula One. until 2013. LG was also an official supplier to Virgin Racing and Lotus Racing team, plus engine manufacturer Cosworth from 2010-2012.
LG Electronics sponsored the English football club Weyside Rovers (Guildford) from 2000 until 2002 and the English football club Fulham F.C until July 2010. LG sponsored the Brazilian football club Sao Paulo FC from 2001 to 2009, during which time the club were the winners of the 2005 FIFA Club World Championship. LG currently sponsor the Australian Football League team Fremantle Football Club, the Costa Rican football club Liga Deportiva Alajuelense, the Australian National Rugby League team Cronulla Sharks(now]discontinued), and the Argentinian club Boca Juniors. LG also sponsors London Fashion Week and the LG Arena in Birmingham.
During the period 2001–2003, LG sponsored the snooker Grand Prix. During these years the tournament was known as the LG Cup. In 2008 LG became sponsors of the Extreme Sport 'FSO4 Freeze' festival. LG sponsored the LG Mobile World Cup texting competition.

 

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